Researchers now believe that the very data casinos use to track customers betting habits can be used as a tool to reduce the problem of gambling addiction. Addiction scientists can use customer tracking information to create computerized models to spot and warn people with high risk profiles. But the reality is, it is merely window dressing, with casinos having little incentive to intervene with their most lucrative customers.
2013 Researchers Bet Casino Data Can Identify Gambling Addicts