This MarketWatch article outlines the move by app developers to tap into the large and growing U.S. sports gambling market by developing ‘freemium’ models for users as young as 13 years old. These models include no purchase required apps where users must view advertising to enter pools and free virtual currency based apps.
US study examined more than 700,000 online gamblers and only 4% made money from online betting
In a first-of-its-kind study from the University of California San Diego Rady School of Management, researchers have identified comprehensive insights